#1 First Step:
Create a Self Hosted Website
Ideally, a company website should use a website that uses its own hosting and domain, aka not on other websites such as blogspot.com, wordpress.com or google site.
To look professional and convincing, you need these 3 things to create a self-hosted website
- Domain
- Hosting
- CMS
Domain is the address of your website, for example tembolok.id, you can buy this domain name in a package with hosting.
Hosting is a server realizzazione siti web computer that you will rent to put your website data from articles, images and CMS.
CMS or Content management system is an application that you will install on your hosting and use to create a website so that you no longer need to learn design or programming.
We will use the wordpress CMS to create a self hosted website (wordpress is different from wordpress.com).
WordPress is the name of the CMS application that we will install on the hosting as a system for the website,
while wordpress.com is a website that provides free website creation services by way of a ride (hosted website).
Why Not Create a Free Company Profile Website?
Try asking yourself now, why do you create a company website? If you just want to write a company profile consisting of 5-10 pages then just use the free google site.
But if you want to get potential clients or new customers who are browsing looking for "your product" on the internet, then you must create a self-hosted website.
By building your own website on the hosting that you rent (self hosted),
you are more free to create content/articles for potential customers and clients so that they can recommend products through the marketing articles that you create.
A website is a long term investment for your business, what is the meaning of "less than a million" money compared to the surge of customers you will get from the internet?
Click the link below to follow the complete website setup, starting from ordering, paying, installing to setting up wordpress until your website is online.
Secure Your Brand Domain Name Now!!
There are "domain mafias" out there whose job is to find brands that are on the rise and don't have a website yet, then claim the domain name and sell it.
#2 Step Two:
Create a Company Profile
It is very important that you provide complete information about your company or business so that potential customers and clients are sure and believe that your business and company are real.
You must include your real business information as completely as possible, starting from office location, contacts, products, legal entities and other information that will convince potential customers and your business partners.
Consult First Before Creating Company Profile
It's better before you post any information about your company, it is necessary to negotiate first so that the information provided is relevant to the needs of the targeted customer and client.
If it is necessary to display a personal profile, it is also good to consider whether it does not violate that person's privacy.
The point is to provide information that is relevant to potential customers so there is no need to display a lot of unnecessary information.
Create a company profile in the form of a page
It's good when making a company profile (all company information) is written in the form of a page. This is because this information is static and does not need to be updated regularly.
The home page or homepage should be filled with "copy writing" that sells so that people know your product and are sure to buy or use your product.
Put the Company profile link in the Footer
Do not put the company profile at the top of the page, because the top page will later be used to put information on the superior products of your business.
Put the link and company profile information at the bottom of the page or footer.
This is because people who come to your website do not come to read your company profile, but come to read the articles that you provide for your potential customers.
Later, after your prospective customer has read the desired article and is sure that the existing business is available, they will definitely find out about your business by clicking on the company profile menu in the footer of the page.
#3 Step Three:
Organizing Website Layout
There are two types of website pages that you must have on your company website, the first is the company profile page and the second is the blog page.
The company profile page has clear content as I described above, while the blog page is in the form of articles in the form of "posts" (content marketing) which are specially made to help your business niche market problem.
To convince potential customers and clients, the front/homepage of your website must look professional. A professional website design will certainly convince your potential business partners and customers.
Premium Theme For Enterprise
WordPress does provide many free themes, but the free version has limited features and you definitely don't want limitations for "business" affairs, do you? Therefore I recommend using a premium theme from now on.
I will choose some recommended themes that are specifically designed to create a company website or company profile.
Besides looking professional, premium themes have also been optimized for SEO,
That means that besides being beautiful in the eyes of humans, it will also make it easier for search engines (such as Google) to understand the contents of content marketing so that Google can recommend your website to your niche market.
The DIVI theme includes a page builder, with a page builder you can design pages freely, just drag and drop without needing to understand programming.
Avada | Website Builder For WordPress & WooCommerce
This is the best theme and website builder that I can recommend,
Just buy this one theme, you don't have to think about looking for another page builder just to create a professional looking website.
Hundreds of templates have been included that you can directly use for your company's website, no need to bother designing it yourself from scratch.
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